Lithuanian Airports continue to renew as new websites released

Lithuanian Airports (LTOU) is starting the summer with the company’s new websites. From now on, the online home of all three airports – Vilnius, Kaunas, and Palanga – is united by a common design, more functions and a smoother browsing experience.

“We are consistently implementing LTOU’s strategy of providing the best passenger experience and offering innovative solutions, so we are pleased to introduce our new airport websites that are designed for smooth and convenient navigation for millions of visitors every year. We are entering a new stage in the digital space, responding to today’s technological needs. I believe that the overall design of all websites and the latest features will allow people to quickly find information, help plan a trip and encourage to use various services provided at the airports,” says Nerilė Mažeikienė, Director of Passenger Experience and Digitalization at Lithuanian Airports.

The airports’ websites have been updated after a seven-year break. N. Mažeikienė notes that during this period, passenger flows have increased significantly, the range of services has expanded, and consumers are becoming more and more proficient in using artificial intelligence tools on mobile devices.

The updated websites meet the highest cybersecurity requirements, and suppliers ensure their uninterrupted availability.

New websites – more convenient, safer and clearer for passengers

Before the flight, there are detailed instructions: from baggage rules and the database of prohibited items to preparation for security checks and information for passengers with individual needs.

Transport solutions:  integrated parking reservation, detailed information about the Kiss & Fly area, intercity and public transport schedules. Passengers will also find information about car-sharing services in this section.

After the flight, a convenient electronic form has been developed for the management of lost items, so that passengers can quickly and easily report their lost property and receive prompt assistance.

The improved flight information module has also become more convenient, where passengers will find all the information related to their flight. After choosing their flight, each passenger will find a complete travel plan, from check-in desks to boarding gates. The module also provides information on how long a passenger will spend on average at individual points of the airport before the flight. In addition, a fast-track service can be purchased here with just a few clicks of a button.

In the flight information module, passengers will find information about the air temperature in the area they are traveling to. A module of prohibited items is also presented: those who doubt whether it is possible to take one or another item on their trip now simply turn on the tool, which provides a clear answer.

Passengers can find all the services offered by Lithuanian Airports in one place by visiting the e-shop.

The direction of improvement is determined by the passenger experience

The new websites of Lithuanian Airports are created not only as information portals, but also as an evolution-oriented platform, in the process of improvement of which passengers themselves are directly involved. According to Mažeikienė, a lot of attention is paid to promoting feedback. For example, on the reviews page, passengers can not only write a text comment, but also interactively tag a specific location on the website that they would like to comment, improve, or report an error they notice.

The digital platform ensures a direct connection with the development team: after submitting your offer and providing an e-mail address, the information reaches the LTOU digital channel development specialists. As a result, the company can proactively and quickly respond to the real needs of passengers and promptly adjust the content or functionality of the website.

“We strive for the passenger to become a co-creator – their real experiences and insights help the team to discover new ideas that might not be noticed during internal processes,” notes N. Mažeikienė and emphasizes that the tool is part of the broader LTOU strategy aimed at ensuring the best passenger experience in the digital space. “Since the new platform is designed in such a way that additional functions can be easily implemented in the future, passenger feedback becomes the main lever when compiling a list of priorities. We want to create a digital home that would be as comfortable as possible for millions of guests,” says the Director of Passenger Experience and Digitalization at LTOU.

Record traffic – also online

LTOU manages four websites – for each of the airports, and a corporate one. Each website is available in two languages – Lithuanian and English. It is estimated that websites are visited an average of two million times a year, and three-quarters of visits are made using mobile devices.

Most often, users look for information about flight schedules, connectivity to the airport, security requirements, and services provided – shops, restaurants, parking, etc.

The website of Vilnius Airport is accessible by links www.vno.lt or www.vilnius-airport.lt, Kaunas Airport – www.kun.lt or www.kaunas-airport.lt, Palanga Airport – www.palanga-airport.lt, Lithuanian Airports – www.ltou.lt.